Are Twitter Hashtags Actually Worthless?

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Recently, I came across a blog post insisting that Twitter hashtags are worthless. Since I happen to be an ardent tagger myself and I’m also big on headlines that deliver their promise, I’ve become intrigued by the claim and decided to dive into the article. After I was done reading, I immediately thought of writing a respectful rebuttal, as I don’t quite agree with the author’s main point and the way he tried to support it. Keep on reading to see if Twitter hashtags may still hold some value for your business communication.