Live Chat For Dating Sites: Meeting Users’ Expectations

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Times change, the world around us keeps evolving but certain human needs remain as strong as ever. One of the things we long for the most is to have strong relationships. It seems like back in the good ol’ days people were closer. Families stuck together more tightly, new branches grew earlier and the generally slower pace of life made all of this possible. And then came the broadband Internet and changed the game.

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The Layman’s Guide to Creating a Customer Persona [Part 2]

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Part 1 of The Layman’s Guide to Creating a Customer Persona has been an introduction to the concept of personas and answers all of the most fundamental questions pertaining to the subject. If you haven’t read it, I strongly recommend that you do first, before proceeding with this here article. Part 1 contains a number of subtle points, whose proper understanding is key to being able to develop and use a customer persona efficiently. Now, let’s roll up our sleeves and move on to the practical part, shall we?

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The Layman’s Guide to Creating a Customer Persona [Part 1]

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As the ancient marketing saying goes ‘know thy customer’. It’s one of those industry ever-greens that stays relevant despite all the changing trends and tendencies. In reality, the actual question is not whether you’re aware of the fact that you should know as much about your clientele as possible, but rather what are you doing to obtain the information and how are you using it. One of the most powerful techniques combining the acquisition and utilization of consumer data is creating a customer persona. Join me for part one of two of the guide to learn all the whys and hows that you’ll need to get it going.

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How to Handle Difficult Customers: Ideas for Improvement

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Let’s act all grown up for a minute and face the facts. Running a business, it’s impossible to not have to deal with difficult customers at some point in time. As long as there are error-prone humans involved in the commerce, these shouting, whining and complaining beasts aren’t going anywhere. And I don’t mean to discourage you by saying this. I’m sure you’re quite aware of the elephant in the room. In this post, I’d like to discuss actions you can take to make dealing with difficult customers as painless as possible.

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Creating a Customer Case Study: Clues and Cues

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If you don’t like a good story, raise your hand. Well, I love me some good narrative too. Most people, who aren’t totally new to the Internet, must have at least heard of, and probably even read, a case study or two. Essentially, it’s a description of how your product or service has helped the client to improve his business. In this post I’ll tell you why and how to write a case study of your own. Let’s dive right into it.

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