When you really think about it, competition is intrinsic to life. Its various forms are in a constant battle for food, resources and lebensraum. Humans, who are obviously a part of the natural environment, yet slightly above its plain, also engage in different types of competition at all times. As business in general has grown disproportionately in relation to time available to men, there’s been a fierce battle going on for customers’ attention. In this post I’d like to introduce several ways in which you can outdo your competitors using live chat, and thus increase your chances of becoming the go-to option in your niche. Let’s take a look.