IP.Board is a powerful forum software geared towards delivering a rich experience to its users and providing site admins with an array of personalization and moderation options. There’s no paid endorsement involved here, however, I’ve spent a considerable amount of time on various discussion boards in my life and I have to say this might be the forum software offering the most I’ve seen. Take a look below for a concise summary, and also to learn how to get IP.Board chat module installed.
The growing importance of social media in business is undeniable. Each of the online social platforms offers something unique and holds a huge potential for marketing and advertising to highly targeted groups of potential customers. Venturing into social media, however, doesn’t mean setting up profiles in every medium available. You have to find out where your clients are, in order to focus your marketing efforts. Moreover, you have to be ready to tackle a variety of situations involving your clients. To make your life easier, I’ve covered some of the best social media customer service practices, including examples, in the post below. Stay with me to step your social game up!
XenForo is a commercial Internet forum software package written in PHP. It’s relatively young, as the first public beta release took place in October 2010. XenForo boast a number of built-in SEO features, and according to feedback received from various community forums and weblogs, it enjoys a growing popularity. This post will show you how to go about installing chat add-on for XenForo in order to improve user experience and create an opportunity for instant communication.
Sports are one of the most popular and long-standing leisure activities developed by humankind. They date back thousands of years, to ancient China, Egypt, Persia and Greece. Once, their performance was limited to a selected few, but sports became commonplace after the industrial revolution, with both, a growing number of athletes and fans all over the world. The explosion of popularity that all kinds of physical activity have seen, could not have been fathomed by spectators at the Coliseum. As it’s often the case, the Internet seems to be the culprit here. In this post, I’d like to show you how to use live chat on sports websites to your advantage. Game on!
Geeklog is an open source application that works as a CMS, blog or web portal. It’s written in PHP and supports MySQL, PostgreSQL, or MS SQL as the database backend. As it is the case with such systems, it provides you with a number of options to expand your website. The one I’d like to discuss in this post is the integration of chat plugin for Geeklog. It’s as easy as it gets, see for yourself!
Times change, the world around us keeps evolving but certain human needs remain as strong as ever. One of the things we long for the most is to have strong relationships. It seems like back in the good ol’ days people were closer. Families stuck together more tightly, new branches grew earlier and the generally slower pace of life made all of this possible. And then came the broadband Internet and changed the game.
Part 1 of The Layman’s Guide to Creating a Customer Persona has been an introduction to the concept of personas and answers all of the most fundamental questions pertaining to the subject. If you haven’t read it, I strongly recommend that you do first, before proceeding with this here article. Part 1 contains a number of subtle points, whose proper understanding is key to being able to develop and use a customer persona efficiently. Now, let’s roll up our sleeves and move on to the practical part, shall we?
As the ancient marketing saying goes ‘know thy customer’. It’s one of those industry ever-greens that stays relevant despite all the changing trends and tendencies. In reality, the actual question is not whether you’re aware of the fact that you should know as much about your clientele as possible, but rather what are you doing to obtain the information and how are you using it. One of the most powerful techniques combining the acquisition and utilization of consumer data is creating a customer persona. Join me for part one of two of the guide to learn all the whys and hows that you’ll need to get it going.
Let’s act all grown up for a minute and face the facts. Running a business, it’s impossible to not have to deal with difficult customers at some point in time. As long as there are error-prone humans involved in the commerce, these shouting, whining and complaining beasts aren’t going anywhere. And I don’t mean to discourage you by saying this. I’m sure you’re quite aware of the elephant in the room. In this post, I’d like to discuss actions you can take to make dealing with difficult customers as painless as possible.
If you don’t like a good story, raise your hand. Well, I love me some good narrative too. Most people, who aren’t totally new to the Internet, must have at least heard of, and probably even read, a case study or two. Essentially, it’s a description of how your product or service has helped the client to improve his business. In this post I’ll tell you why and how to write a case study of your own. Let’s dive right into it.